--- title: Brand-Aid --- [Skip to content](https://triadbrandmarketing.com/brand-aid#main-content) This is a search field with an auto-suggest feature attached. - There are no suggestions because the search field is empty. ## Your brand has potential, let's unlock it. ## 3-Step Process Propel your company forward with a bold, differentiated brand that defines who you are, what you do, and why it matters. Through our proven Brand-Aid Solution, we transform craft brands from strategy to execution—building, growing, and making them unforgettable. [Start Your Next Project ](https://triadbrandmarketing.com/contact?hsLang=en) KNOW MORE Schedule a call KNOW MORE **Brand Plan** # 01.  Strategy If you don't have a strategy, you're just winging it — strategy is a non-negotiable if you want to unlock your brand's potential. Every craft brand has its own story, voice, and audience. That's why we dive deep with each client, crafting tailored marketing strategies that nail their messaging, address their pain points, and crush their goals. Market Research Brand Audits Customer Personas Brand Archetype + Personality Brand Direction Brand Definition Brand Positioning Brand Guidelines [Start Your Next Project ](https://www.giantfocal.com) **Brand Build** # 02.  Design When it comes to brand design, we’ve got you covered from A to Z. Beyond just a logo - we develop complete brand identity systems - all of the visual elements that come together to make your brand stand out and be unforgettable. Brand Identity Verbal Identity Brand Guidelines Responsive Web Design Packaging Design Retail Design + Signage Photography, Videography Art Direction [Start Your Next Project ](https://www.giantfocal.com) **Brand Grow** # 03.  Marketing These are the services that propel your brand into the stratosphere, transforming attention into engagement and converting into tangible results. Social Media Digital Marketing SEO Measuring + Reporting [Start Your Next Project ](https://www.giantfocal.com) ## What To Expect (01) **Inquiry Submission** To begin a potential collaboration, submit an inquiry via our [Project Discovery Form](https://triadbrandmarketing.com/contact?hsLang=en). You will be contacted within 24 hours to schedule a discovery meeting. Your detailed responses are crucial for an effective first meeting. (02) **Discovery Call - 30 Minutes** Post-questionnaire, our team evaluates the potential for a 30-minute call with our Director of Client Partnerships. This introductory call, typically with your Brand Manager or CMO, aims to discuss your business situation, evaluate our potential contribution, and plan a future meeting with key decision-makers. (03) **Conversation with Leadership** An essential step before proceeding to a proposal is having an open conversation with c-level decision makers, typically a founder and/or CEO and other folks in your steering group. Understanding the wider business context from their vantage point is vital to our process. This meeting allows both parties to ask questions, assess chemistry, and gain a deep understanding of your ambitions and objectives. (04) **Program Definition** Triad offers three main engagements: [Plan](https://triadbrandmarketing.com/contact?hsLang=en), [Build](https://triadbrandmarketing.com/contact?hsLang=en), and [Grow](https://triadbrandmarketing.com/contact?hsLang=en), each tailored to different brand challenges and proven effective across various industries and complexities. We’ll align around which engagement to build our proposal around. (05) **Proposal Development** Following successful discussions with your leadership team and a confirmed fit, we create a straightforward proposal to outline the scope of work, fees, and project timeline. We’ll set up a call to discuss it with your decision maker. (06) **Proposal Acceptance & Onboarding** Upon accepting our proposal, we issue a Master Services Agreement and request the initial deposit to start the project. Our Director of Client Experience then begins a formal client onboarding to set us all up for success. [Let's Work Together ](https://triadbrandmarketing.com/contact?hsLang=en) KNOW MORE Schedule a call KNOW MORE [![](https://triadbrandmarketing.com/hubfs/braqnding%204.png) ](https://triadbrandmarketing.com/work?hsLang=en) [![](https://triadbrandmarketing.com/hubfs/Untitled-1.png) ](https://triadbrandmarketing.com/side-hustle-brewing-co?hsLang=en) [![](https://triadbrandmarketing.com/hubfs/lot%209%20can%202.png) ](https://triadbrandmarketing.com/lot-9-brewing-co?hsLang=en) [![](https://triadbrandmarketing.com/hubfs/notebook%202.png) ](https://triadbrandmarketing.com/work?hsLang=en) [![](https://triadbrandmarketing.com/hubfs/Irishfest_Display%20Ads%20Mockup%202.png) ](https://triadbrandmarketing.com/work?hsLang=en) [![triad can 1](https://triadbrandmarketing.com/hubfs/triad%20can%201.png) ](https://triadbrandmarketing.com/work?hsLang=en) ## Let's Talk! Are you ready to build a new brand or take your existing brand to the next level? 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