We partnered with Island Time to elevate their vacation rental business, ensuring their brand marketing matched the exceptional properties and premier services they offer.
SERVICES PROVIDED Messaging & Positioning Brand Identity Art Direction Videography & Photography Social Media Design & Management Marketing Strategy Digital Marketing Editorial Design Promotional & Merchandise Design Public Relations
+450%
Monthly Leads
+226%
Top 5 Keyword Rankings
+155%
Conversion Rate
The Challenge
Island Time Vacation Rentals approached us with a clear objective: to elevate their brand in order to attract a more discerning, high-end clientele. Their existing brand identity was well-liked but lacked the sophistication required to appeal to luxury travelers. They needed a complete rebrand that would convey elegance and exclusivity.
The Solution
We began with step 1 of The Brand-Aid and we rebranded Island Time to create a sophisticated, luxurious brand image. This transformation included strategic planning and research, brand messaging, logo design, a comprehensive visual identity system, an enhanced digital presence, and updated marketing materials.
The Results
The rebrand has successfully repositioned Island Time within the luxury market. The sophisticated new logo and cohesive visual identity have attracted a higher-end clientele, resulting in increased inquiries and bookings. The new brand image has also enhanced brand recognition and loyalty among their target audience.
